Almost every hero story involves the death of the hero’s parents.
Batman, Superman, Luke Skywalker, even Beth Harmon from The Queen’s Gambit.
It’s such a common theme in the hero’s journey that you can spot it in almost any movie worth watching, even if through some abstract proxy.
It’s what Jordan Peterson refers to as “the death of one’s parents,” itself an allusion to Carl Jung’s similar concept/observation of how the hero often ends up orphaned in some sense, be it literal or metaphorical (or both).
It might be tough to wrap your head around the notion that you have…
If you’re thinking about getting into marketing, you’ve probably heard that you need to be “creative.”
1,000 of business gurus will tell you that good marketing is about having a knack for creativity.
But they’re wrong.
Because no matter how artsy-fartsy and aesthetically pleasing your “big ideas” are… at the end of the day, good marketing isn’t actually about being creative.
You see, being a marketer isn’t about recreating episodes of Mad Men with a modern, politically correct twist.
It’s not about “generating demand”… or going viral… or even building your “brand.”
And it’s not about cramming your brain full…
We all know the 3 dimensions — length, width, and… umm… deep…ness.
These are the three dimensions that govern the physical space of our reality. They are the bases for how we can differentiate between things that are real and things that are representations of something that’s real.
But what exactly does it mean for something to be real? To sound a bit like I’m in the middle of a shroom trip (maybe because I am), what is reality really?
I once asked my friend how he knows I exist when he closes his eyes (this was after the shroom…
Heartbreak’s a bitch. It’s like getting stabbed in the heart with a rusty spoon.
Men can have feelings, too, and getting broken up with taught me that those feelings run deep. And holy shit are they powerful.
The pain of being kicked to the curb by the person you love most can lead you to do some crazy things, like dangling yourself off a 9th floor balcony.
But pain is also a great teacher. It makes you aware of certain qualities about yourself that you hadn’t noticed or owned up to before. …
One of the toughest problems you face when you’re in a relationship is choosing between chasing your dreams and chasing the person of your dreams. That and deciding who’s cleaning the cat’s litter box.
When you fall truly, madly, deeply in love with someone, they easily become your world.
You reach a point where you’d be willing to risk everything to keep them in your life. But I’m here to warn you.
Don’t do it.
When I was a young, arrogant coward of a cook, I was once offered a job at the best restaurant in the city.
What if the point of life wasn’t to be happy but to suffer?
(WARNING: If you’re someone who’s hellbent on happiness, you definitely won’t find it here.)
There’s a reason why the writers of the Declaration of Independence wrote that every person should be allowed the “pursuit of happiness” and not happiness itself.
No one is entitled to happiness. You’re not born into this world deserving of a happy life. You just get the option of chasing after it.
That’s because happiness isn’t some final form. Happiness comes in small doses that tease you away from your natural state of…
Rejection is more difficult to handle than a car without a steering wheel.
Much like in Soviet Russia, you don’t handle rejection. Rejection handles you. Да?
So what can you do?
You can’t force others NOT to reject you. That’s a natural part of life. But you can teach yourself not to have any expectations. You can look at rejection as a friend and not a foe.
Learning to deal with rejection starts with reshaping the way you think about getting rejected.
Here’s what I mean.
You don’t have to worry about being rejected if you stop caring about getting…
Getting expelled from high school isn’t your typical coming-of-age story.
Halfway through 9th grade, my friends and I got in some serious doo-doo for stealing from other students. Not just lunch money. I’m talking wallets and iPods and even a laptop.
Looking back, I’m pretty fucking lucky that I didn’t end up as some dude’s girlfriend in a juvenile detention center.
But getting kicked out of school taught me that fitting into a group isn’t such a great thing to aim for. Because when you try too hard to fit in, you wind up forgetting who you are.
‘Do you actually know how to ride?’
That’s what Sergei asked me while I struggled to get on his old mountain bike he was selling. After nearly wiping out on the test ride, I handed him $300 and went off to buy myself an insulated cooler bag.
Pretty much like any new experience, I was far from decent when I first started delivering food on a bike. I didn’t know what the best way was to change gears. I wasn’t familiar with all the bike-friendly streets. …
If there’s one thing I’ve taken away from business school, it’s how to write more effectively. And also the fact that tax accounting is hella boring.
People may think you have to be Siri’s sibling to be able to write appropriately in business.
But just because you’re writing about ‘customer lifetime value’ doesn’t mean you can’t apply certain aspects of a style to all the other things you write.
Here are some tips I’ve learned about business writing to give a little stimulus package to your next draft.
The most important business writing principle I continue to use is to…
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